Course curriculum

  • 1

    Welcome

    • Welcome from Pippa

    • Meet Pippa

    • How the learning academy works

    • Join our Facebook Community

    • Connect on Facebook: Introduce yourself
  • 2

    Marketing for creatives

    • Marketing for creatives

    • Your task: Social Media Self-Review
  • 3

    Defining your target market

    • Defining your target market

    • Your task: Define your target market

    • Client Persona Template Download
  • 4

    Different marketing strategies

    • Different marketing strategies

    • Your task: Analyse and Adapt A Successful Social Media Marketing Campaign
  • 5

    Favourite marketing strategies

    • Favourite marketing strategies

  • 6

    Develop your marketing plan

    • Develop your marketing plan

    • Your task: Develop a marketing plan Lesson
  • 7

    Task: Put your marketing plan into motion

    • Your task: Put your marketing plan into motion
  • 8

    Social Prompt: Share the channels you’re focussing on

    • Your task: Share the channels you’re focussing on
  • 9

    Explore More

    • Planning your marketing strategy - Explore More